How do I conduct keyword research for mobile
Dec 3, 2023 1:42:43 GMT -8
Post by account_disabled on Dec 3, 2023 1:42:43 GMT -8
In general, mobile keywords are shorter than desktop ones because mobile users don't want to type as much. Mobile users can also rely more on voice search. They often walk or drive and rely on voice commands to use their smartphone safely.
Additionally, users who search on mobile devices are more likely to make typos, as it's harder to type well on a small screen than on a keyboard. Finally, mobile queries tend to be more local.
In effective mobile keyword research, user intent trumps Country Email List everything. The content should answer the user's question using the keywords they searched for. To best determine user intent, it's helpful to think about "micro-moments." This refers to a search engine's ability to determine a user's most likely intent.
Micro-moments are especially important for mobile when users are looking for immediacy and convenience. Once you determine a user's search intent, you can customize your keywords and, accordingly, your content.
How do Now that you understand a little more about the nuances surrounding desktop and mobile keywords, let's take a closer look at how to identify keywords that will help improve the ranking of your content when it comes to mobile search.
Start by determining which keywords you currently rank for
Understand the different types of search queries
Familiarize yourself with SERPs
Explore shorter keywords
Search for location-based keywords
Use non-textual searches
Start by determining which keywords you currently rank for
The first step in mobile keyword research is to determine the keywords your content is currently ranking for. You can get this information using location tracking.
As? If a keyword performs well, use it and create more content around that keyword. If a keyword is performing poorly, maybe it's time to find new keywords to work on.
Additionally, users who search on mobile devices are more likely to make typos, as it's harder to type well on a small screen than on a keyboard. Finally, mobile queries tend to be more local.
In effective mobile keyword research, user intent trumps Country Email List everything. The content should answer the user's question using the keywords they searched for. To best determine user intent, it's helpful to think about "micro-moments." This refers to a search engine's ability to determine a user's most likely intent.
Micro-moments are especially important for mobile when users are looking for immediacy and convenience. Once you determine a user's search intent, you can customize your keywords and, accordingly, your content.
How do Now that you understand a little more about the nuances surrounding desktop and mobile keywords, let's take a closer look at how to identify keywords that will help improve the ranking of your content when it comes to mobile search.
Start by determining which keywords you currently rank for
Understand the different types of search queries
Familiarize yourself with SERPs
Explore shorter keywords
Search for location-based keywords
Use non-textual searches
Start by determining which keywords you currently rank for
The first step in mobile keyword research is to determine the keywords your content is currently ranking for. You can get this information using location tracking.
As? If a keyword performs well, use it and create more content around that keyword. If a keyword is performing poorly, maybe it's time to find new keywords to work on.